Sunday Sips | Stones - Ep 19


Sunday Sips

Hey Pretentious Engineer here...

I know you didn't ask, but welcome to Sunday Sips where I carefully curate my latest "Big Brain" Insights to provide you with Deep Reflections worth Sipping On...

"Remember to embrace a greater sense of power, validation and inspiration as you "actively wait" for what comes next.

You're not a slave to the clock...

If you make Time work for you"

 

Previously on Sunday Sips

💡Stones - Ep #19

I was definitely in over my head...

2 Bio kids, 2 Foster kids, a College Exchange Student from Tokyo, Peak Covid (April 2020), Systems Engineering a Surgical Robot at JNJ 100% Remote...

and on top of all that...

... I had decided to build a Massive Stone Paver Patio...

I remember listing to robotic controls risk mitigation calls while slicing through stone pavers on my Evolution Miter saw, and parenting 4 kids under 4 in the back yard...

And I thought that would be the most challenging work/life integration of my life lol... wait till Japan and 15 relocations in 3 years haha.

But I learned something during this beautiful season of building...

The idea of leaving a stone to remember the works of our hands.

Today's "Sunday Sip" is inspired by Nick... an Ultra Runner, an Ultra Dad, and the newest member of The Big Brain Club

In response to an encouragement to keep experimenting with his Community's Value Prop, he replied...

  • "[I'm] Prepared to go for 100s of iterations."

What remarkable grit and an Ultra perspective.

As entrepreneurs we rarely stick the landing on our first go.

Business is a product of intentional micro tweaks, until we get a beautiful innovation trifecta that convergences across:

  • Unmet Need
  • Technical Feasibility
  • Commercial Viability

Think of it as laying one stone at a time... until you build this:

So here are three ways you can lay stones with intention and build the life you desire...

  • Living where you want
  • Loving what you do
  • Being paid well for it

1. Plan or Execution First? ... Yes

This patio was a massive undertaking that built upon years of work and pain.

Originally there was a huge rotting deck in its place and during heavy rains water would run down the hill towards our home and flood the basement through a damaged foundation.

So we demoed the deck, completely repaired the foundation (ouch), and had a mud pit before us.

Then came the crazy idea to build a zero entry patio at the height of the demoed deck raised up on 12 inches of dirt, gravel and sand all held together with a retaining wall so water would run away from the home.

This would require moving 50+ Tons of dirt, gravel, sand and paver stones one wheel barrel load at a time.

I had a plan... but each stage of execution provided vital inputs that shifted my strategy day by day.

As an engineer, I want everything in life to be well thought out before starting the work...

That said it is essential to run through as many iterations as possible to inform and shift the "ideal" strategy towards "reality".

Each stone you lay... even if imperfect... provides clarity on the next stone that fits by its side. Eventually you land on that beautiful herringbone pattern that my kids would skip across. All built upon a solid foundation of hand pounded rocks.

As you continue in your entrepreneurial ventures I would encourage you to loosen your grip on strategy and start taking simple action.... Looping between plan and execution faster and faster for 100+ reps.

2. Patience & Persistence

There were 100's of moments of pause during this project.

* A need to unmute a controls call so I can provide input on a risk mitigation
* A brawl between the kiddos with sand in the face
* The sun setting prompting my responsibility to feed the heard

Finding contentment with the stone "unlaid" is just as critical focusing on what stone to lay next.

When we open up the time horizon of success, it gives our ventures room to breath and flow towards progress.

In many ways it unlocks persistence and makes sustained action over time a possibility... vs burnout.

Yes, build fast and with intention...

But also embed patience in the process so you can delight in the works of your hands and celebrate what you're building towards next.

3. Retrospective Sensemaking

This is the idea of leaving a stone to remember the work we've done.

In any venture we can struggle with doubt, self exclusion, and imposter syndrome stalling us out.

I love the idea of retrospective sensemaking in which we intentionally remember historic stone laying moments to speak clarity over our life moving forward.

Here's an example of how I could leverage retrospective sensemaking to prepare for a 100k Pitch with a MedTech Consultant if I had any doubts in my ability...

I could remember my origin story of totaling my 1994 Honda Accord in highschool and completely restoring from the ground up... which led me on a path towards Mechanical Engineering.

I could remember how I originally labeled myself as "untechnical" during my first co-op at Johnson & Johnson... yet I still landed a full time role as a design engineer and progressed robotic surgical innovation for a decade with multiple patents in my name.

I could remember how I relocated over 15 times during the course of 3 years with 4 kiddos and yet found a way to deliver on key innovation objectives, led a team of 32 global innovators, and remained present as a father.

I could remember traveling Japan, attending countless surgeries and interviewing elite surgeons to uncover critical medTech unmet needs and developing new technologies on their behalf.

And finally, I could remember taking a crazy risk going all in on entrepreneurship, hitting Zero multiple times, but eventually finding my product market fit and my Nuanced Sales Methodologies that has lead to my first income online.

Navigating retrospective sensemaking, where you reflected on the stones that you've laid over the years can propel you forward with greater boldness.

This bolsters your confidence... trusting that you're either capable now or will make yourself capable as you do the work.

Benediction:

So may you reflect upon the stones you've laid in prior years and look upon the works of your hands with the highest delight.

May you trust that you are more than capable of what lies ahead as you stack up stones one at a time...

Day by Day...

And as always friend...

Keep Changing the World!

What You Missed This Week The Big Brain Club

video preview

KEEP OUT: 🧠 BIG BRAINS ONLY 🧠

💾 Left Brains: Engineers & Global Leaders
🖌️ Right Brains: Creatives & Community Builders
✅ Whole Brains: Parents & Entrepreneurs

This Community Helps if Your Life Feels a bit...

🥺 Undefined - Unknown Unknowns
😵‍💫 Disorienting - No Path Forward
😶‍🌫️ Isolating - No One Like Me

Join a Community of Biggest Brains on Skool Collectively Building the Lives They Desire...

🌎 Living Where They Want
😍 Loving What They Do
🎉 Being Paid Well For It

So if you got a Big Brain... Then Come On Inside ->

🧐Content Worth Sipping On

🧠 Big Brain Masterplan

Here's exactly what we're building towards in the Months and Years ahead on Skool

🧙‍♂️My 2nd 100k Pitch - Secret Sauce

Here's a partially censored pitch that I just delivered to a potential client

🍵 15 Moves in 3 Years w/ 4 Kids

What life's really like right now as we rock a basement and build towards the future

🧙‍♂️ Skool Magazine Guest

How to Build a Business 60 Seconds at a Time, and remarkable discussion with William Renner


Hey Friend,

Each week, I curate Sunday Sips with a specific subscriber in mind.

Today's post was inspired by Nick... an Ultra Runner, an Ultra Dad, and a community leader on Skool. Here's a link to his community if you'd like to Connect.

If you have a specific question or topic that you'd like me to sip on, just reply to this email... and maybe you'll get a shout out next week.

Quick Note on Ai:

These writings come from the heart, my experience and are 100% my own words.

I don’t use ChatGPT or any SEO optimization in Sunday Sips, because I think capturing my authentic voice is more meaningful than catering to Google’s Almighty Algorithm.

That said, if you find my writing helpful, please consider subscribing below as well as forwarding this newsletter along to your friends, colleagues... heck, maybe even your grandma.

She's old, so I bet she still loves emails, especially from a young, Pretentious Engineer such as myself.

I would rather see this Newsletter grow by word of mouth through the power of community than chasing clicks.

Anyways, you can sip on that.

"Hey Pretentious Engineer Here...

I Know you didn't ask but...

Remember...


To reflect upon the stones you have laid in prior years and look upon the works of your hands with the highest delight.

May you trust that you are more than capable of what lies ahead as you stack up stones one at a time...

Day by Day...

And as always friend...

Keep changing the world!

...anyways, you can sip on that"

 

Joe Isosaki · The Pretentious Engineer

113 Cherry St #92768, Seattle, WA 98104-2205
Unsubscribe · Preferences

1on1 w/ The Pretentious Engineer

I Help Engineers, Global Leaders and Entrepreneurs find their Way... 🫀MedTech Innovation 🧙‍♂️Master Storyteller 🪡Network Weaver 💡Strategic Vision ⛩️Japan Market Access 🤖Robotic Surgery 🔮AR/VR 🏋️‍♂️Stay@Home Dad of 4

Read more from 1on1 w/ The Pretentious Engineer
Sunday Sips | Pride | EP 21

Sunday Sips Hey Pretentious Engineer here...I know you didn't ask, but welcome to Sunday Sips where I carefully curate my latest "Big Brain" Insights to provide you with Deep Reflections worth Sipping On... "Remember...... that a "crash" isn't the end of your world. Rather is can become a defining moment that empowers you to let your life unfold in beautiful, unexpected ways..." Previously on Sunday Sips 💡Pride - Ep #21 When did Pride become a Dirty Word...... and why is it perceived to be...

Sunday Sips Hey Pretentious Engineer here...I know you didn't ask, but welcome to Sunday Sips where I carefully curate my latest "Big Brain" Insights to provide you with Deep Reflections worth Sipping On... "So may you reflect upon the stones you have laid in prior years and look upon the works of your hands with the highest delight.May you trust that you are more than capable of what lies ahead as you stack up stones one at a time...Day by Day... " Previously on Sunday Sips 💡Crash - Ep #20 I...

Sunday Sips | Wait | Ep 18

Sunday Sips Hey Pretentious Engineer here...I know you didn't ask, but welcome to Sunday Sips where I carefully curate my latest "Big Brain" Insights to provide you with Deep Reflections worth Sipping On... "So may you remember... To find contentment as you break the idol of time and learn how to lead within the confines of reality......trusting the process and building a remarkable life with patient intention" Previously on Sunday Sips 💡Wait - Ep #18 Over the last year of all-in...